Mclair is the new press agency for the Brazil Machinery Solutions Program (BMS) – a partnership between the Brazilian Machinery Builders Association (ABIMAQ) and the Brazilian Trade and Investment Promotion Agency (ApexBrasil). The team will be responsible for content production, press and public relations.
The BMS Program was created to promote Brazilian machinery and equipment exports, as well as strengthen Brazil’s image as a manufacturer of mechanical capital goods with cutting-edge technology and competitiveness.
The first international initiative managed by Mclair as an official press agency is Image Project AGRISHOW 2022. The action takes place during Agrishow – International Trade Fair of Agricultural Technology in Action in Ribeirão Preto, April 25-29.
Image Project’s main goal is to promote and disseminate the Brazilian machinery and equipment industry to the international market, by hosting journalists, opinion makers and experts visiting Brazil to get to know more about opportunities from the sector. This year, Image Project is meeting journalists from South Africa, Kenya and the Netherlands.
M CLAIR COMUNICAÇÃO
Fernanda Pasquale – International Communications Manager
+ 1 (614) 543-0441
Lucio Agberto – Communications Coordinator
+55 (11) 95494-9145
Maria Augusta Tozello (Magu) – Press Relations, Domestic and International
+55 (11) 99264-7489